In addition to periodic meetings, the city may require reasonable evaluation sessions on an annual basis during the term of a franchise. However, additional evaluations may be held if the city and the franchisee agree that such evaluations are warranted. Such evaluations shall cover areas such as customer service, a franchisee’s performance under, and compliance with the terms of a franchise, and such other matters as may be reasonably designated by the city. (Ord. 1708 § 1, 1997).